We’re very excited to announce the launch today (fittingly on National Poetry Day) of a new website for Streetspeak. Funded by the Football Foundation, Arts Council and National Football Museum, Streetspeak is a three-year initiative that harnesses youngsters’ interest in football to engage them in writing poetry.
Central to the new site is a bespoke interactive game, Poem Builder, which enables visitors to compose poetry from either an 11 or five-a-side team. Words represent each player and the aim is to compose a poem including five or 11 randomly generated football related words. Players can customise their character using a selection of hairstyles, facial features and football kits, representing themselves or their favourite player. The site also features an image, poem and video gallery, teaching resources and an ‘ask a poet’ area where visitors can interact directly with poets.
Lesley Parkinson, project co-ordinator for Streetspeak says: “Corporation Pop has exceeded our expectations. The style and tone is spot-on and we’re sure the Poem Builder will capture the imagination of our audience, promoting engagement with the site.”
We won the contract in July this year following a four way pitch.







