In an uncharacteristic display of festive goodwill we have created a suitably seasonal game which allows you, the player, to bash us, Corporation Pop, on the head! With more than a nod to the ever popular Whac-a-Mole you can test your reflexes by trying to click on our avatars as they pop up from their snowy burrows. Your scores are entered on the Leaderboard and you can impress your friends by tweeting your success or posting to your facebook wall. We’ll be converting the highest score (achieved before 3rd January) in to pounds and making a donation to WaterAid.

The game has been created using the canvas element of HTML5 which allows us to use javascript to create the animation rather than using third-party software like Flash. This has the benefit of allowing the game to be played, without a plugin, across multiple javascript enabled browsers on devices including the iPhone and iPad (which don’t support Flash).

You can play the game at corporationpop.co.uk/xmas

From humble beginnings in 1989 Bench has grown to become one of the most widely recognised global fashion brands with a network of stores around the world and many more outlets through major retail chains.

To celebrate this success and over twenty years of the brand’s history Bench appointed us to create a video showreel and accompanying book. Both the showreel and the book are packaged in a custom box along with samples of Bench clothing. The package will be used by the International sales team to help win new business.

For the showreel we have used archive images, artwork and video clips overlaid with graphics to create an animated two-minute montage. Meanwhile the 24 page case-bound book contains spreads influenced by the video and additional sales and product information.

Emily Frazer, International Marketing Manager at Bench said: “Having worked with Corporation Pop on a number of projects including several campaign videos, they were a natural choice for this project. Over the course of four weeks, Corporation Pop were efficient, forward thinking and kept communications clear and frequent, making sure we were informed fully through every step of the process. The finished products looked great and were a brilliant asset to the brand to use internationally, and we will definitely be working with them again in the future.”

Today (19th September 2011) sees the launch of Lives at War, our groundbreaking new game aimed at secondary school children learning about life on the Home Front during World War 2.

Developed in partnership with Lighthouse, with funding from the Digital Film Archive Fund and the Heritage Lottery Fund, Lives at War is a virtual world presenting a fictitious Brighton street of the 1940s. The environment uses game mechanics to draw ‘players’ in to the lives and experiences of air-raid survivors, through a number of task-based activities.

Much of the content of the game has been developed with a group of school children aged 14 – 15 working with older people from Brighton who remember the war. Together they have visited museums, galleries and archives, participated in creative workshops, and investigated artifacts and archive films from Screen Archive South East.

We’ve been planning this project with Lighthouse for almost two years now so it’s wonderful to reach the point where we can finally show it off. When we first started scoping the game, browser based 3D worlds were in their infancy but as the project has developed so has the technology. But this process has been about so much more than the technology and one of the most rewarding aspects has been the involvement of the schoolchildren at each stage of the game’s development from researching real life experiences that drive the storyline to producing moodboards for the creation of avatars.

You can read more about the game in our case study and play the game at www.lives-at-war.org.uk

The launch takes place at Lighthouse in Brighton and is part of the month-long Brighton Digital Festival so if you’re reading this on the 19th and happen to be in Brighton this evening come along and say hello!

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Back in July we won a three-way pitch to deliver a 30 second TV commercial for Warner Music. The commercial is now airing on UK TV channels and advertises the release of the ‘Creamfields 2011′ album.

The ad features an animated 3-dimensional version of the album artwork (which we also designed) overlaid over edited live-action sequences. The creative for both the album and the commercial is based on this year’s highly successful campaign design which we produced for the festival earlier this year.

At the time of writing the album is Top 10 in the UK Top 40 Compilation Albums!

Creamfields 2011 from Corporation Pop on Vimeo.